Privacy Policy
Effective Date: July 7, 2026
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High Vital Society respects the deeply personal nature of health, identity, and the lives people are working to build. Privacy is not merely a legal obligation to us; it is an extension of the trust at the center of our work.
This Privacy Policy explains how Vitality, Beauty, & Wellness, PLLC, doing business as High Vital Society (“High Vital Society,” “HVS,” “we,” “us,” or “our”), may collect, use, disclose, and protect information when you visit our website, contact us, express interest in membership, subscribe to communications, or otherwise interact with our public-facing digital services.
This Privacy Policy applies to information collected through the High Vital Society website and related public-facing online interactions. It does not replace any separate Notice of Privacy Practices that may apply to protected health information created or maintained in connection with clinical care.
INFORMATION WE MAY COLLECT
We may collect information that you choose to provide directly to us, including your name, email address, telephone number, state of residence, contact preferences, membership interests, questions, messages, and other information you submit through forms or communications.
Because High Vital Society provides health-related services, you may choose to share information concerning your health, symptoms, goals, medications, laboratory results, lifestyle, or other personal circumstances. We encourage you to use designated secure systems for sensitive clinical information whenever available and to avoid submitting detailed medical information through general website contact forms unless specifically directed to do so.
We may also collect limited technical information automatically when you use the website, such as IP address, browser type, device type, operating system, referring pages, pages viewed, approximate location derived from IP address, and information about how visitors interact with the site. Depending on website settings and the technologies enabled, this information may be collected through cookies or similar technologies.
HOW WE USE INFORMATION
We may use information to respond to inquiries; communicate about membership, services, scheduling, or requested information; determine whether HVS services may be appropriate and available; provide and improve our website and client experience; maintain security and prevent misuse; understand how visitors use our website; comply with legal and professional obligations; and protect the rights, safety, and integrity of our clients, visitors, team, and organization.
We do not believe a person’s private life should become a commodity simply because they sought information about their health. High Vital Society does not sell personal information for money. We do not use information entrusted to us to make independent judgments about a person’s worth, character, or potential.
HEALTH INFORMATION AND CLINICAL CARE
Information submitted through a public website is not automatically governed by HIPAA merely because it concerns health. Different privacy laws may apply depending on the nature of the information, the context in which it is collected, and the entity receiving it.
When information is created, received, maintained, or transmitted as part of a clinical relationship and is protected by applicable health privacy law, we handle that information in accordance with applicable legal requirements and any separate Notice of Privacy Practices.
Your report of your own experience matters. Information from laboratory testing, imaging, wearable devices, algorithms, and other sources may inform care, but those data do not replace the person. This principle is part of our philosophy of care; it does not alter legal recordkeeping or privacy obligations.
HOW WE MAY SHARE INFORMATION
We may disclose information only as reasonably necessary for legitimate purposes, including to service providers that support website hosting, communications, scheduling, technology, security, payment processing, or business operations; to professional advisors such as attorneys, accountants, insurers, or compliance consultants when appropriate; to comply with applicable law, regulation, legal process, licensing obligations, or valid governmental requests; to protect rights, safety, or security or prevent fraud or misuse; or in connection with a legitimate business transaction, subject to applicable legal protections.
Where required, we seek to use service providers under appropriate contractual, confidentiality, privacy, or security obligations.
We do not authorize service providers to use information entrusted to them for unrelated purposes merely because they have access to it.
COOKIES AND WEBSITE TECHNOLOGIES
Our website may use cookies and similar technologies that help the site function, remember preferences, understand website performance, improve user experience, and maintain security.
Some technologies may be provided by third parties. The information collected and the choices available to you depend on the specific tools enabled on the website and your browser or device settings.You may be able to limit cookies through browser settings or any cookie preference tools made available on the website. Disabling certain technologies may affect site functionality.
COMMUNICATIONS
If you provide contact information, we may use it to respond to you or communicate about an inquiry, requested service, membership interest, scheduling matter, or other relationship with HVS.
Where required by law, promotional communications will include an appropriate method to opt out. Transactional, administrative, clinical, security, or legally required communications may continue when necessary.
Email and standard text messaging may not always be secure. Please use designated secure communication channels for sensitive clinical information whenever available.
DATA SECURITY
We use reasonable administrative, technical, and physical safeguards appropriate to the nature of the information we maintain. However, no website, transmission method, electronic system, or storage platform can be guaranteed to be completely secure.
If we become aware of a security incident involving personal information, we will evaluate and respond to it in accordance with applicable law.
DATA RETENTION
We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, to maintain appropriate business and clinical records, to comply with legal, professional, licensing, tax, insurance, and regulatory obligations, to resolve disputes, and to protect legitimate interests.
Retention periods may vary depending on the type of information and the context in which it was collected.
YOUR CHOICES AND PRIVACY REQUESTS
Depending on where you live and the laws that apply, you may have rights concerning personal information, which may include the ability to request access, correction, deletion, or information about certain uses or disclosures.
To make a privacy request, contact us using the information below. We may need to verify your identity before fulfilling a request, and some information may be retained where permitted or required by law.
THIRD-PARTY WEBSITES AND SERVICES
Our website may link to third-party websites, scheduling platforms, payment services, social media services, laboratories, pharmacies, educational resources, or other external services. Their privacy practices are governed by their own policies, not this Privacy Policy.
We encourage you to review the privacy practices of any third-party service before providing personal information.
CHILDREN’S PRIVACY
The public-facing HVS website is not directed to children under 13, and we do not knowingly collect personal information from children under 13 through general website interactions without appropriate authorization.
If you believe a child has provided personal information through the website inappropriately, please contact us.
CHANGES TO THIS PRIVACY POLICY
We may update this Privacy Policy periodically to reflect changes in our practices, technology, services, or legal obligations. When we do, we will revise the effective date above. Material changes may be communicated through additional means when appropriate or required by law.
CONTACT US
For questions, concerns, or privacy requests, contact:Vitality, Beauty, & Wellness, PLLCd/b/a High Vital Society
Email: cfrost@highvitalsociety.net
Phone: 910-532-0133